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Copying Down


Consumer-friendly, direct, relevant and engaging copy for any purpose - from blogs and web content to magazine articles, brochures, technical studies, research reports and book chapters. 


I am flexible in my approach and can adapt my writing style to suit any audience.


Thorough and accurate research employing the most innovative and relevant techniques for your project:

  • Advice on research methodology

  • Leading project teams and commissioning external agencies

  • Developing questionnaires

  • Conducting online surveys

  • Arranging focus groups

  • Finding, interviewing and writing up case studies

  • Data analysis to identify key messages



  • Consumer representation and advocacy - valuable insight into what consumers need, in the development of policy, codes and standards

  • Workshops, conferences and events - experience of moderation, facilitation and guest speaker roles

  • Training - development and delivery of informative and interactive training courses on consumer issues


If you've already written something yourself and need a professional, objective opinion I can offer copy-editing and proofreading services - from 'sense checks' to full rewrites.


I have a good eye for detail and I'm a self-confessed perfectionist...

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If you need advice on writing a press release, to appeal to a consumer audience, I can help. I am media trained and have appeared on television (BBC Breakfast, GMTV, BBC News) and more than 100 radio interviews (inc. Radio 4, Radio 5).


Please note that I only accept media requests related to projects I have contributed to personally. 

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