Consumer-friendly, direct, relevant and engaging copy for any purpose - from blogs and web content to magazine articles, brochures, technical studies, research reports and book chapters.
I am flexible in my approach and can adapt my writing style to suit any audience.
Thorough and accurate research employing the most innovative and relevant techniques for your project:
Advice on research methodology
Leading project teams and commissioning external agencies
Conducting online surveys
Arranging focus groups
Finding, interviewing and writing up case studies
Data analysis to identify key messages
CONSULTANCY & TRAINING
Consumer representation and advocacy - valuable insight into what consumers need, in the development of policy, codes and standards
Workshops, conferences and events - experience of moderation, facilitation and guest speaker roles
Training - development and delivery of informative and interactive training courses on consumer issues
If you've already written something yourself and need a professional, objective opinion I can offer copy-editing and proofreading services - from 'sense checks' to full rewrites.
I have a good eye for detail and I'm a self-confessed perfectionist...
If you need advice on writing a press release, to appeal to a consumer audience, I can help. I am media trained and have appeared on television (BBC Breakfast, GMTV, BBC News) and more than 100 radio interviews (inc. Radio 4, Radio 5).
Please note that I only accept media requests related to projects I have contributed to personally.