
I am a strategic advisor with more than 25 years’ experience helping organisations improve consumer outcomes by ensuring that consumer needs and experiences inform strategy, governance and public policy.
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My particular strength lies in applying core consumer protection principles across different sectors and markets. I bring independent judgement, real-world insight and an evidence-based approach, to complex issues and emerging risks.
My expertise includes:
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consumer vulnerability and inclusion
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information, understanding and informed choice
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digital technologies and AI
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complaints and redress
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consumer engagement and representation
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sustainable consumption and green claims


​I help organisations to:
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embed a consumer-centric approach
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empower consumers to make informed choices
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identify and support consumers in vulnerable circumstances
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anticipate and mitigate real-world risks
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improve accountability and build trust
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deliver positive impact for consumers and society
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​I am open to selected Board, panel, public appointment and consultancy opportunities where independent consumer expertise can help strengthen decision-making.
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My approach is collaborative, balanced with constructive challenge, and focused on meaningful and lasting impact.
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To discuss an opportunity or project, please contact: info@juliehunter.co.uk
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I have worked with a range of consumer organisations, businesses, regulators, standards bodies, government departments - in the UK and internationally - including:
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Chartered Trading Standards institute (CTSI)
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​​Financial Conduct Authority
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OECD
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OPSS
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Trustmark
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UKRN
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